Tactical Atlas Firearm Blog

Fort Worth-Based Defender Outdoors Drops YETI Cooler Product Line

Defender Outdoors has long been a supporter of the NRA & Second Amendment rights. Defender Outdoors, with its focus on shooting sports & firearm training, has also been a long-time retailer of YETI.

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YETI Adds Insult to NRA Injury

Not only would they not take our orders for more coolers, they forced us to cancel orders already in the system that they said they would not fill.

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YETI vs the NRA, It’s About More Than Discount Coolers

We're sick & tired of the attacks on our way of life. We're fed up with being called murderers by 16-year-old teenagers, and we're tired of being spat upon by a bloodthirsty media pushing the anti-gun

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YETI Coolers’ Statement on “Dropping NRA” Claims

YETI explained that we were offering them an alternative customization program broadly available to consumers and organizations, including the NRA Foundation.

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YETI Coolers Drops NRA Foundation Following Recent Anti-Gun Protests

For years YETI Coolers have been a hot item for sportsmen at the Friends of NRA Foundation Banquet and Auction events around the country.

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YETI’s O’Brien Joins Backcountry Hunters & Anglers National Board

Backcountry Hunters & Anglers continues to strengthen and diversify its leadership with the election of Ben O’Brien to BHA’s national board of directors.

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NWTF, YETI Unveil Customizations That Help Fund The NWTF Mission

YETI and the National Wild Turkey Federation have teamed up to bring turkey hunters high-tech turkey gear featuring the NWTF logo.

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Life’s Better Hunting When You Join TPWF

Texas Parks and Wildlife Foundation (TPWF) believes that enjoying the great outdoors and supporting our state’s hunting heritage is part of being a Texan.

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QDMA Welcomes YETI as Its Newest Corporate Partner

YETI, makers of coolers designed by and built for serious outdoor enthusiasts, is the newest Corporate Partner of the Quality Deer Management Association (QDMA).

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YETI Commits to Conservation as Corporate Partner of PF & QF

Pheasants Forever & Quail Forever is proud to announce YETI as a new corporate partner of “The Habitat Organization.”

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The YETI Hopper Gets a New Look with Field Tan

YETI, the leading premium cooler and drinkware brand, today introduces another colorway to its family of durable and portable soft coolers.

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YETI Coolers Hires Matt Reintjes as CEO

Matt Reintjes comes to YETI from Vista Outdoor Inc., where he most recently ran that company’s $900 million Outdoor Products division...

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