Grawn, MI -(AmmoLand.com)- Pro Ears has been manufacturing and marketing electronic and passive hearing protection since 1998, and has always been considered a leader in the Hearing Protection market.
Continuing to innovate, their Pro 200 electronic ear muffs were recently updated with a more modern look and more attractive price.
Charles Ricci, Executive Vice President, Altus Brands, LLc (which owns Pro Ears) commented, “this has always been a real nice entry level hearing protector; super compact, dual circuit boards for real personalization, our unique DLCS compression technology, very comfortable and a robust spring form steel headband for added durability. They are ideal for outdoor shooters-men or women.”
He then added, “we lowered the retail price from $129.99 to $99.99, updated the packaging and styling, and started to offer it in seven (7) modern patterns and colors. We also now offer all the Pro 200 with an optional Behind the Head headband style.”
And then added, “we strongly believe consumers trust Pro Ears to be one of the most reliable, and high quality hearing protection options on the market, and we need to make sure we are still delivering value to the consumer and dealer network.”
About Altus Brands, LLC:
Since 2008, Altus Brands, LLC has acquired and developed small to mid-sized companies in the hunting, and shooting space to unlock their potential for growth. The company has acquired or developed over eleven brands including Cass Creek Outdoors, Pro Ears Hearing Protection and Amplification, Benchmaster Shooting Products, Extreme Dimension, Kwikee Kwiver, Woodland Whisper, Harmon Scents, Rifleman, iHunt and others. Altus Brands, LLC is located at 683 Sullivan Road, Grawn, Michigan 49637.
For more information visit www.proears.com or call 800-891-3660.