DENVER, CO – -(Ammoland.com)- Outdoor Sportsman Group Networks announced today the addition of Senior Publicist, Erin Erickson, to the communications team. Erickson will report to Vice President of Communications, Tom Caraccioli.
Erickson will incorporate the network’s communications objectives with creative and promotional goals to develop innovative publicity strategies across Outdoor Sportsman Group’s three television networks – Outdoor Channel, Sportsman Channel and World Fishing Network, as well as Outdoor Sportsman Group – Integrated Media magazines and digital assets.
“The addition of Erin to our Outdoor Sportsman Group communications team enables us to continue our goals and initiatives of providing the most comprehensive messaging to the endemic and non-endemic media outlets interested in our networks, magazine and digital properties,” said Caraccioli. “Erin adds another layer of experience and ideas to the department after her many years at IRONMAN. Erin is a great fit for our department.”
Erickson joined Outdoor Sportsman Group in March, after spending nearly six years working for IRONMAN, where she was most recently a Public Relations Specialist based in Tampa, Florida. During that time, Erickson focused on raising awareness of all IRONMAN brands through traditional and non-traditional media.
She also was responsible for developing and executing communications strategies to drive key messages for global growth, expansion into other mass participation sports, and life-changing event experiences.
About Outdoor Sportsman Group
Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network. The Group also consists of a number of established integrated media assets: 15 outdoor magazines, such as Guns & Ammo, Petersen’s Bowhunting and Florida Sportsman, and 17 top websites, including BassFan.com. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm, as well as aerial camera businesses, SkyCam and CableCam.